Behind the screens
A global report on Advanced TV
How can advertisers get on the same wavelength as consumers?
The way we consume content isn’t what it used to be.
With more eyeballs, more screens, and more options than ever, Advanced TV is growing at lightning speeds. Streaming time now surpasses linear viewing by a huge 22%, so it’s clear that audience behaviors are changing.
It’s essential that campaigns resonate on the same wavelength as consumers.
To help you make the most of the Advanced TV opportunity, we’ve built this report backed by insights from consumers and media planners and the largest, most diverse TV data footprint around the globe.
Get your copy by filling out the form over there
What will you learn?
Those who succeed in ATV will use their budget strategically to enhance the quality, resonance, and transparency of their campaigns.
Our new report gives you the tools to do just that, by giving you:
